Brazilian Keratin Hair Treatment

Transform your hair with the PURC Straightening Hair Brazilian Keratin set! Achieve shine, smoothness, and natural straightening in just 30 minutes at home or in the salon.

Key Benefits:

• 30-minute repair for dry, damaged hair
• Straightens hair and eliminates frizz
• Adds shine and smoothness
• Hair and scalp treatment for overall care
• Lasting straightening effect for 3 months

Choose the Right Keratin:

1. Select based on your location and hair type:
• Asian, Middle East, European, Russian: Keratin 5% or 8% formalin
• Africa, South American: Keratin 8% or 12% formalin
2. Consider your hair's curliness and damage level:
• Formaldehyde-free: Light damage
• 5% formalin: Little curly/some damage
• 8% formalin: Normal curly/more damage
• 12% formalin: Very curly/damaged a lot

Important Notes:

• For natural curly hair, choose 8% or 12% formalin keratin.
• If your hair is golden, avoid Formaldehyde-free keratin.
• For hair longer than 18'', consider using 2 sets.

Application Steps:

1. Wash hair with Purifying Shampoo.
2. Blow-dry hair to 100% dry.
3. Apply Pure Keratin treatment section by section.
4. Allow hair to absorb the solution and blow-dry.
5. Use a flat iron to infuse the keratin into the hair shaft.
6. After 72 hours, wash with PURE Keratin Daily Shampoo and Conditioner.

Transform your hair with the PURC Straightening Hair Brazilian Keratin set—shine, smoothness, and straightening made easy!